Market Insights, Best Practices, and Trends in China’s Digital, eCommerce, Distribution, and Brands Ecosystem

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How to Localize Your Website for China: Tips for Global Marketers

Learn practical steps and strategies for localizing your website in China, from language translation to technical adjustments.
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UX Design for Global Markets: Chinese vs. Western Approaches

Explore the key differences in UX design between Chinese and Western websites, focusing on cultural, technological, and e-commerce impacts.
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Best Practices for Finding a Chinese Name for a Brand in China

Learn how to create a Chinese name for your brand. Discover key strategies to localize your brand and captivate the Chinese market.
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China’s AI-Powered Commerce: Trends and Innovations to Watch

Learn how China’s AI technologies are reshaping the future of marketing and commerce with cutting-edge applications and smarter strategies.
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China’s 2025 eCommerce Shopping Festivals Calendar

Learn how to market your brand during China’s top shopping events in 2025. Unlock opportunities during Singles' Day, Lunar New Year, and more.
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Top 5 Video and Livestreaming Platforms in China

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Top eCommerce Influencers in China 2025

Discover the top eCommerce influencers in China for 2025. Learn how their platforms and strategies can enhance your brand’s success.
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Weibo Marketing Guide: Mastering Social Commerce in China

Discover how to leverage Weibo for your brand's success in China. Learn strategies, advertising options, and tips for engaging with users.
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Best Practices for KOC Marketing in China

Learn the best practices to leverage Key Opinion Consumers (KOCs) in China to enhance your eCommerce marketing strategy and drive sales.
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Best Practices for Successful E-Commerce Livestreaming in China

Discover the ultimate guide to eCommerce livestreaming in China. Learn best practices, top platforms, KOL strategies, and tips to drive sales.
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The Cost of Chinese KOLs: Case Studies and Marketing Insights

Discover the cost of working with KOLs in China through real-life case studies. Learn how they drive sales in China’s booming digital market.
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China Social Media and KOL Strategies for eCommerce Brands

Explore the essential steps to finding and collaborating with Chinese influencers (KOLs) for your brand. Discover the platforms, tips, and strategies to make your KOL marketing in China successful.
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Navigating Cross-Border Commerce: Insights from BeyondBorderGroup’s CEO Cyril Drouin

Our CEO was interviewed during the last MCN International conference in Shanghai last month, discussing key topics like live broadcast commerce, brand localization, KOLs, and cross-border eCommerce challenges and opportunities.
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The Ultimate Guide to WeChat Channels for Brands

Learn powerful strategies for content creation, influencer partnerships, and seamless e-commerce integration.
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Ultimate Guide to Tmall Media Costs in China

Unlock the potential of Tmall with this complete guide on media costs and strategies for China eCommerce success.
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How China’s Advertising Laws Impact Global Brands

Explore how China's advertising laws shape brand strategies, protect consumers, and ensure market fairness.
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Boost Your Brand in China: The Ultimate Kuaishou Short-Video Marketing Guide

Explore Kuaishou’s powerful short-video marketing tools for brands targeting China. Learn how to engage audiences through Kuaishou’s unique features and drive sales with live streaming, KOL partnerships, and localized content strategies.
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Best Social Commerce Platforms in China for eCommerce Growth

Discover the top social commerce platforms in China, including WeChat, Xiaohongshu, and Pinduoduo. Learn how these platforms can boost your brand’s reach and sales.
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How to Sell on Douyin: Boost Sales with Effective Marketing Strategies in 2024

Learn how to successfully sell on Douyin, China’s leading social media and e-commerce platform. Discover best practices, marketing strategies, and tips to drive sales.
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11.11 Shopping Festival in China: Brand Strategies for Success in the World’s Largest E-Commerce Event

Discover how the 11.11 Shopping Festival revolutionizes e-commerce in China, offering brands unique opportunities to boost sales, increase brand visibility, and connect with millions of eager shoppers.