Hey there, have you heard about Temu’s latest move in Europe? They’re shaking things up by inviting European merchants to jump on their platform, and the deal sounds pretty sweet. If you’re in the business, this is something you might want to look into.
Merchants handle their own product lineup and inventory, but when it comes to shipping, that’s on them too. The twist? Temu sets the prices. They’re also throwing in a bunch of support services like advertising, promotions, multilingual customer service, and even help with getting your business set up and trained. It’s pretty comprehensive support they’re offering.
Temu’s New Local-to-Local Consignment Model in the EU
Back in April, Temu kicked off a local-to-local consignment model across the European Union. This model is a great fit if you’ve got warehousing and delivery already figured out in Europe. It’s an open door to a bigger market, giving international sellers more ways to reach customers.
Then, this July, they rolled out what they call a semi-managed model. It’s open for registration if you’re doing business in the EU – we’re talking big markets like Germany, France, Italy, Spain, the UK, and the Netherlands. And the best part? Right now, Temu isn’t charging any basic fees or sales commissions. Yep, you get to promote your products on their platform totally free.
What’s the Deal with the Semi-Managed Model?
The semi-managed model first popped up in the US this March, targeting sellers with products already in the local market. If you’re in this model, you handle your own orders and shipping. You’ll need to set up a new store, choose the semi-managed service, upload your products, and keep on top of your inventory. But here’s where it gets easier: you skip the hassle of selecting products, sending samples, reviewing versions, and checking images. Temu handles the finer details, like refining product info, price checks, listing your items, and customer support for your buyers.
Remember the Fully Managed Model?
Before these new models, Temu’s fully managed approach meant they took care of pretty much everything. Merchants just had to ship their products to Temu’s domestic warehouse. After that, Temu managed the cross-border logistics, parcel delivery, and even after-sales services. It was a hands-off solution for sellers looking to simplify their operations.
With these new models, Temu is offering flexibility and more control to sellers while cutting down on costs. Whether you’re looking to manage things on your own or get extensive support, Temu seems to have thought of everything to help you succeed in the European market.
